Modern Nod to Nostalgia with Heather Martin
Heather Martin
May 20, 2021

Developing our Spring collection was not an easy task. Many steps are required when building out apparel collections for an average retailer. Adding Esalen’s additional information — such as history, the value of sustainability, eco-friendly choices and the desire to embrace change — made it important for me to simply bring forth a modern nod to nostalgia.

Upon arriving at Esalen, guests can visit our store to reserve appointments, pick up a beverage, grab snacks, and yes, shop for something special. It was for this reason that I wanted to create and showcase items that were new yet would reflect Esalen’s rich past. Choosing colors popular from previous time periods, design elements that incorporate a retro vibe, and classic silhouettes that exude comfort were all factors in the choices I made. There are eco-friendly sweatshirts and tees, throwback pullovers, organic t-shirts, and cropped styles. Let’s get to shopping!  

Our Esalen Eco Cozy Sweatshirt has become an instant favorite of mine. The soft feel of cotton and relaxed fit is the perfect combination for a unisex style. The Esalen logo is rendered in a very ‘70s-style art composition yet the pale grey color gives it a modern appeal. Having recycled materials makes this an even better decision —who doesn’t want to protect our earth?

Available in two colors, our Esalen Organic T-shirt is truly modern yet vibes with the past. Made of 100% Organic cotton, these tees are a traditional mens’ fit but are designed for all. For the one who wants to shine bright!

The Esalen Throwback Sweatshirt is inspired and borrowed from previous decades with its easy and relaxed silhouette. This women's fit pullover comes in three different colors with three different designs. Our black version has a bit of a sporty feel, the blue resonates with tradition, while the white version moves us forward. Something for everyone!


Heather Martin

Heather Martin is the Buyer and Visual Merchandiser for Esalen’s retail and online space. As a certified Reiki Master Teacher with experience in many facets of retail, Heather layers her ability to create beautiful spaces with her love of wellness.